[Psi-devel] Psi Logo and Branding

[Hal Rottenberg]

On 11/19/05, Jason Kim <jason-psi-devel at 512k.org> wrote:
> I'm the contributor of the base icons in the original "Stellar" icon

Yeah, welcome back.  The more the merrier.  :)

> Now that the project is reaching an ever-wider audience, I thought it
> might be a good time to introduce a standard logo and "branding" (for
> lack of a better word) to Psi. This has been a long time coming;

I am in a pretty tough position all of a sudden.  As the webmaster
with little time and even less creativity, new submissions are
wonderful.  But I've given quite a lot of time and effort over to
working on another design.  And more than double that to include
Robert's time.

That out of the way, I will comment on your work Jason, then at the
end I'll say what I'd like to do.

> First, my general proposal for the logo:
>
>         http://512k.org/~jason/psilogo/logo_treatment.png

I'm not a big fan of the font, but I do like the logo a lot.  Kev was
right about a trend to get away from square background icons.  To get
that extra emphasis It could perhaps be done with a small centered
circle or other shape that does not expand beyond the edges of the
Psi.

> I think the Psi website could use some updating to match, as well as
> simplifying some of the navigation (aren't there a few too many links
> at the top?). Here's what I came up with:
>
>         http://512k.org/~jason/psilogo/site_mockup.png
>         http://512k.org/~jason/psilogo/site_mockup_notes.png

Wow.  That's really nice.  I like this a lot.

Ok here is what Robert and I have been working on.  He does most of
the actual "work".  Think of me as sort of a benevolent dictator of
the website.

The icon: http://psi-im.org/kev/media/icon.png
The logo: http://psi-im.org/kev/media/psi-logo.png
The website:
  http://psi-im.org/kev
  http://mray.de/parts/features_mockup.png
  http://mray.de/parts/screenshots_mockup.png

I really like what we've been doing. I think the icon and logo a
really good stuff.  I'm pleased with how the website is coming along.

Obviously the best thing for the project would be for the best design
to be used.  I like Jason's website mockup better. AFAIC the jury is
out on the rest.  Let's try to get some honest commentary and
comparisons between the two designs here.  It looks we now have two
talented artists where we had one before, so that can only be a good
thing.  Perhaps once a design is finalized we can come up with a
division of laber so that everyone's available time on this voluntary
hobby can be used in the best way  This way nobody storms off and
trashes the website on the way out.  :)

Jason, how much time will you have with regards to coding the
html/css?  Let's talk off-list about that.

So again.  End result, I want both Jason and Robert.  Don't know if
that's possible, but it would suck to waste the talent of either of
you.

--
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